Learn about Twitter

August 18, 2009


SUBMITTED BY: Jason Kallas
COST: Free
WHERE TO GO: http://business.twitter.com/twitter101/

REQUIREMENTS: None
LEVEL OF DIFFICULTY: Easy
PREP TIME: 0 Minutes
READ TIME: 5 Minutes

PURPOSE: If you’ve heard people talking about Twitter but don’t understand what it is or how it works, this is a great read. This overview will give you a solid background in just a few minutes.

SELLING POINT:
This is a special guide about Twitter, written by the folks at Twitter. That works for me.

DIRECTIONS:

  1. Go to http://business.twitter.com/twitter101/
  2. Read the Introduction
  3. Read the “So what does Twitter do for businesses?” section
  4. Read the “So how does it work?” section
  5. Read “A brief history of Twitter” callout
  6. Read “So how do businesses use Twitter?” section
  7. Read the “What’s up with the name?” callout
  8. Read the “A key benefit” callout
  9. Read the “Why 140 characters?” callout
  10. Read the “Go deeper” section
  11. Congrats! You have successfully completed the first step in researching Twitter.

NEXT STEPS: Learn how to get started on Twitter, Learn the Twitter lingo, Learn Twitter best practices, Read Twitter Case Studies, Learn about other Twitter Resources

ABOUT: About Twitter Twitter on Wikipedia

LEGAL: Excerpts of copy were taken directly from twitter.com to ensure accuracy.

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